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Working with Visit Wales

Visit Wales is the team within Welsh Government responsible for the development and promotion of the visitor economy in Wales.

At MWT Cymru, we work closely with Visit Wales on a number of different projects and activities. 

6 Tips for Working with Visit Wales

The following guide outlines six ways in which tourism businesses can work with Visit Wales and make the most of their resources. including:
  • Registering to use the free Cymru Wales Brand assets site
  • Becoming Quality Assured and maximising use of your Visit Wales website listing/s.
  • Signing up to the consumer newsletter and social channels
  • Working with Visit Wales to share news and product updates
  • Signing up to the industry newsletter and following on social.
  • Growing sales with Tourism Exchange Great Britain (TXGB) and the VisitBritain Shop.

A few handy links

​Get the most out of your listing/s

If you’re a ‘quality assured business’ (Visit Wales or AA Schemes only), you will automatically receive a listing on visitwales.com. Criteria may apply for attractions, activities and events. 

MWT can provide full support and help to all our MWT members to make the most of your listing.

How do I update my information on visitwales.com, traveltrade.visitwales.com or meetinwales.com?
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STEP 1: Log in

Log into https://productlisting.wales to update your business listing, including description, images and facility details.

You will need your unique Contact ID, username & password to log in. If you need further assistance, please use the ‘Get Help’ contact details below.
  • New business / Never logged in - you will need your Contact ID and your account will need to be activated. Please use the ‘Get help’ contact details (Phone or Email).
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  • If you have previously logged on and have your Contact ID but have ‘Forgotten your Password’ please follow the instructions on the log in screen and a temporary password will be emailed directly to you.​​

STEP 2:   Update details

  • When you have logged into your account, use the menu on the left-hand side to check and update your business details.  
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  • If you have more than one business, for example accommodation and an attraction, you will see a drop-down option on the top left-hand side of your screen where you can select each business in turn. You will need to update details for all businesses on your account.
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  • Make sure you complete all sections to ensure you’re giving your business the best chance to engage your potential customers.

Need Help? 

MWT Cymru Members - to get help with updating your Visit Wales listing, or with updating VisitMidWales.co.uk & ShowMeWales.co.uk, contact:
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​Non MWT Members - for help to update Visit Wales business listing/s only:

B2B Marketing Opportunities

An introduction to B2B (Business to Business) Marketing​

Travel Trade and Business Events (meetings, incentives, conferences and events)
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​Business Events - a helpful glossary and guide

Help Videos (Travel Trade and Business Events)

Videos have been prepared to help you to update your Travel Trade and Business Events listings:
 
Updating your details for B2B operator handler (Travel Trade example) - https://youtu.be/yWT8yr_Xmks

Updating your details for B2B activity (Business Events example) - https://youtu.be/XCHoQSCG5nM

Updating your details for B2B accommodation (Travel Trade example) - https://youtu.be/gsf7_L_cHeA

Top Tips for an Epic Listing

VisitWales.com:
Traveltrade.visitwales.com and meetinwales.com:

FAQs

Read FAQs to find out more about visitwales.com:
https://www.visitwales.com/faq-about-visitwalescom
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Tourism Exchange Great Britain (TXGB)

TXGB is a digital marketplace that connects accommodation, attractions, experiences and tours with more customers.

Join once to access multiple sales channels and a growing range of niche distributors and destination websites (including Visit Mid Wales and Show me Wales).

​Opt into specific campaigns for free alongside established global brands - TXGB will help expand your reach or become bookable online for the very first time.

Croeso 25: How to get involved - resources and assets 

​January 2025 will see the launch of the Croeso 25, the next in Visit Wales' series of themed years and the flagship marketing campaign for Wales, Hwyl (the Welsh word for fun) – which will focus on the feelings of fun and joy that you can experience "Only in Wales".

The toolkit for the Year of Croeso is now available, to help stakeholders work closely with Visit Wales once again, as we shout even more loudly to the world about our unique Welsh Croeso (welcome) and celebrate our iconic experiences, products, destinations and culture, that can be found only in Wales; must do experiences that we want to invite visitors to feel, taste and see.

The toolkit includes Visit Wales' new Working with Us guide, the Croeso 25 logo and high-quality imagery for industry to download and use in related marketing activity. Take a look and download them on Assets: Year of Croeso Toolkit | Visit Wales.